Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Featured Blog
We rounded up our top recommended reading on sonic branding: everything from boosting KPIs to hearing directly from the experts.
5 Super Bowl Ads That Grabbed Our Attention with Sound and Music
This year’s Super Bowl ads were all about brands using music and sound to pull on our heart strings and…
One Track Mind
(Image courtesy of Unit Audio) This blog post is about commitment. Not the type my mother is always harping about,…
An Interview with Robert Mainiero of Andover Audio
When it comes to discussing the intricacies and power of sound and music, my first instinct is to turn to…
Holiday Hullabaloo
As a followup to my favorite topic, sonic trash, I thought I’d write about something unexpected: There is some sound…
Playlist: Your Guide to Thanksgiving
Thanksgiving is a time for food comas, football, and the best (or worst!) part: FAMILY! Your Guide to Thanksgiving encompasses…
Audio Gear Review: Eventide Mixing Link
(Image courtesy of Eventide) I’ve been working for the last few months with a great up and coming Soulful Hard…
Immersive Experiences: Hearing Is Believing
When I first heard about Sleep No More, a site-specific interactive theatrical work created by Punchdrunk, the production was still…
Courage Curation: Using Music to Endure Discomfort
Music has the ability to change your mood, set the tone in a room and even create suspense, humor or…
My Favorite Boom Moment
You know instinctively when it happens. You hear a sound or music that evokes a memory, makes you feel good,…
#TBTPlaylist: Famous Samples
Welcome to our latest #TBTPlaylist. We made a playlist that showcases fun tracks that sample famous songs. Listen and see…
The Art of Time Traveling (With Sound)
There’s one sound that evokes the warmest memories in me. Even more than a particular taste or smell, this sound…
Songs That Stick With You
Music is a part of all our lives; it surrounds us. This is obvious, but have you ever stopped to think…
Behind the Banjo: The Most “American” Instrument
What if I told you that the most influential and important instrument to the history of American music is the…
#TBTPlaylist: Fun Covers
Welcome to our latest #TBTPlaylist. It’s great to listen to classic songs, but it puts a fresh spin on them to…
Sonic Branding for Cinephiles: Using Sound and Music in Movies
Movies are captivating – a powerful tool that can transport you to any time, in any location, in any world.…
#TBTPlaylist: "1977"
We’re bringing a new dimension to #TBT (Throwback Thursday) with #TBTPlaylists. This week, our music supervisor Kristy Zeigler put together…
Audio Gear Review: Placid Audio Copperphone Mic
We’re often called upon here at Made Music to craft iconic and ownable sounds for Brands and Networks. To that…
Wanna Write a Hit Song?
What makes a song a hit?* What are the magical elements – including melody, arrangement, hook, lyrics and voice –…